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Stelixx

STELIXX — BRAND SYSTEM · FIELD GUIDE

I am a
STELIXX BRANDHUMAN + AGENT READOUTDS V2.3.0 — SIGNAL

Build on thefirst light,every surface.

Everything needed to ship pages, decks, and instruments that read unmistakably Stelixx. Copy the tokens. Follow the rules. Keep the budgets — one glow, one green field, dawn as the only accent.

OBS LOG BRAND SYSTEM · EL −0.2°SECTIONS 010REGISTERS 003DS V2.3.0 — SIGNALSCROLL ↓
01 — Colors

The sky at first light.

Every color on this page is a live token — toggle the site theme and the guide re-renders itself. Dawn green is the only accent; everything else is sky, ink, or instrument chrome.

The sky ramp

7 STOPS — THE HORIZON

Pages open in deep navy and lift toward dawn exactly once — the horizon at the bottom of the hero. In light theme the same ramp re-skins to fog lifting off a field. This guide is running on these tokens right now.

Night--stx-aur-night
D #010a10
L #e8ebe4
Sky·0--stx-aur-sky-0
D #010d14
L #fbfcf9
Sky·1--stx-aur-sky-1
D #011a27
L #f3f7f0
Sky·2--stx-aur-sky-2
D #022e42
L #e8f1e4
Sky·3--stx-aur-sky-3
D #065666
L #dcebd2
Sky·4--stx-aur-sky-4
D #0a6e57
L #cde3c2
Earth--stx-aur-earth
D #010f16
L #e3e7dc

The dawn register

4 READINGS

Dawn means evidence and action — it marks the leading edge, the live dot, the one place a reader can act. It is never decorative fill, never a wash behind paragraphs, never two greens competing on one page.

Dawn--stx-aur-dawnD #00e664 · L #067044

The one accent. CTAs, live-dots, leading-edge emphasis, em accents.

Dawn Soft--stx-aur-dawn-softD #7df2b0 · L #00c853

Inner bloom of the first-light glow. Never a text color.

Teal--stx-aur-tealD #1bb8a4 · L #0e7a6e

Meter ramps, secondary data, the climb toward dawn.

Em--stx-aur-emD #8ef0c0 · L #067044

Telemetry lead inside mono chrome.

Ink & action

7 READINGS
Ink — Primary--stx-text-primaryD #f6faf9 · L #171716

Headings and body ink.

Ink — Secondary--stx-text-secondaryD #cbd5e1 · L #5f5e5a

Ledes and supporting copy.

Ink — Tertiary--stx-text-tertiaryD #a3b1c2 · L #797873

Instrument metadata, captions.

Link--stx-action-linkD #7dd3fc · L #174f3b

Inline text links.

Brand Field--stx-action-brandD #00e664 · L #00e664

Buttons, live-dots, the daybreak CTA. The only green field.

Brand on Dark--stx-action-brand-textD #00e664 · L #067044

Green used as text — shifts darker in light to hold contrast.

Focus--stx-focusD #00e664 · L #087a4d

Focus-visible rings. Never remove.

Surfaces

5 GROUNDS

#022737 is the brand plate — the navy the logo is drawn on and the ground every instrument plate sits on. Raised and overlay step upward for chrome; nothing floats above overlay.

Deep--stx-surface-deepD #010d14 · L #ecefe9

Lowest ground under the canvas.

Canvas--stx-surface-canvasD #011a27 · L #f6f8f4

The page itself.

Default — the plate--stx-surface-defaultD #022737 · L #fbfcfa

Brand navy. Instrument plates, cards, the logo’s native ground.

Raised--stx-surface-raisedD #033347 · L #ffffff

One step up — panels and wells.

Overlay--stx-surface-overlayD #054057 · L #ffffff

Highest chrome — dialogs, menus.

Tone fills

5 FILLS
Tone — Brand--stx-tone-brandD #063d35 · L #eaf8ef

Quiet brand fill behind selected states.

Tone — Info--stx-tone-infoD #0a3650 · L #eef3f8

Informational notices.

Tone — Warning--stx-tone-warningD #3a310e · L #f7eee7

Warning notices.

Tone — Danger--stx-tone-dangerD #421d26 · L #f8e9e9

Destructive confirmations.

Tone — Neutral--stx-tone-neutralD #073549 · L #f3f3f1

Muted fills, badge wells.

Status

5 READINGS

Status colors read instrument state — diagnostic, not decorative. Venture and evidence statuses stay neutral: the word carries the claim, not the color.

Status — Success--stx-status-successD #4ade80 · L #036f50

Healthy readings.

Status — Warning--stx-status-warningD #fbbf24 · L #895004

Watch state.

Status — Danger--stx-status-dangerD #fca5a5 · L #b91c1c

Failure readings.

Status — Info--stx-status-infoD #93c5fd · L #1d4ed8

Informational readings.

Status — Neutral--stx-status-neutralD #a4a4ac · L #52525b

Dormant state.

Borders & state

4 READINGS
Border — Subtle--stx-border-subtleD #rgb(150 205 195 / .09) · L #rgb(23 23 22 / .08)

Faintest hairline — plates on canvas.

Border — Default--stx-border-defaultD #rgb(150 205 195 / .16) · L #rgb(23 23 22 / .14)

Inputs, cards, rails.

Border — Strong--stx-border-strongD #rgb(150 205 195 / .30) · L #rgb(23 23 22 / .28)

Horizon rules, emphasized edges.

State — Hover--stx-state-hoverD #rgb(255 255 255 / .045) · L #rgb(23 23 22 / .04)

Hover wash — rows, links, pills.

Venture grounds

4 GROUNDS

Venture surfaces are project-owned accents — fixed hex, identical in both themes. They appear inside venture cards and product contexts only; never as a page canvas.

Geolify — Surface--stx-product-geolify-surfaceD #062b32

Venture ground. Fixed hex, same in both themes.

Geolify — Deep--stx-product-geolify-surface-deepD #041f27

Deeper venture band.

Outflow — Surface--stx-product-outflow-surfaceD #13202a

Venture ground. Fixed hex.

Outflow — Paper--stx-product-outflow-paperD #e9e5dc

Paper register for Outflow print surfaces.

Stelixx — Deep Green--stx-product-stelixx-greenD #006446

Licensed mark ground — flexible alternate to the navy plate. Never a page canvas.

USAGETOKENS ONLY
/* compose with vars — never hardcode a hex outside this file */
.plate        { background: var(--stx-surface-default); border: 1px solid var(--stx-border-subtle); }
.reading      { color: var(--stx-aur-em); }
.is-live::before { background: var(--stx-action-brand); }   /* the dot */
.cta-field    { background: #00e664; }                       /* the one green field, per page */
02 — Typography

Three registers, one voice.

Source Serif 4 holds the editorial line. Inter does the working text. IBM Plex Mono is the instrument register — telemetry, statuses, anything that reads like a readout. All fonts are self-hosted; nothing loads from a CDN.

EyebrowIBM Plex Mono 600
11–12px · CAPS
tracking .18–.22em
STELIXX — BRAND SYSTEM
DisplaySource Serif 4 500
clamp(3.4rem, 8.6vw, 7.9rem)
tracking −.024em · lh .98
em accent = italic 400, dawn

See the first light.

Section titleSource Serif 4 500
clamp(2.35rem, 4.6vw, 4.4rem)
tracking −.045em · lh 1.0

Built where reality can answer back.

LedeInter 400
16–18px · lh 1.55–1.65
secondary ink · ≤ 56ch

Stelixx is a venture studio that turns emerging technologies into enduring products and companies through thesis-driven building and real-world testing.

BodyInter 400
15.5px · lh 1.66
secondary ink · measure ≤ 72ch

The future is not something we wait for. It is something we choose to take part in building. At Stelixx, we choose to become builders of the future — and the claims on this site are published only at the stage the work has actually reached.

Pull quoteSource Serif 4 italic
1.15–1.4rem · lh 1.5
2px dawn rail
“What becomes possible when machine intelligence is the starting material, not the finishing layer?”
TelemetryIBM Plex Mono 500–600
10–12px · CAPS
tracking .08–.22em · faint/em ink
HZN·03 — SUN ELEVATION +2.1° · OBS LOG FIELD RECORD

The scale

11 STEPS
TokenSizeLine-heightTrackingSample
--stx-size-display-lg4.5rem / 72lh-tight 1.15−0.035emHero display
--stx-size-display-md3.75rem / 60lh-tight 1.15−0.035em.stx-display
--stx-size-display-sm3rem / 48lh-tight 1.15−0.02emDisplay small
--stx-size-h12.25rem / 36lh-tight 1.15−0.02em.stx-h1 semibold
--stx-size-h21.875rem / 30lh-snug 1.3−0.02em.stx-h2 semibold
--stx-size-h31.5rem / 24lh-snug 1.30.stx-h3 semibold
--stx-size-h41.25rem / 20lh-snug 1.30.stx-h4 semibold
--stx-size-lead1.125rem / 18lh-relaxed 1.650.stx-lede
--stx-size-body1rem / 16lh-normal 1.50Body copy
--stx-size-small0.875rem / 14lh-normal 1.50Dense UI
--stx-size-meta0.75rem / 12lh-snug 1.3+0.12em capsEyebrow / meta

Font files

SELF-HOSTED
PUBLIC/FONTSWOFF2 · VAR + PLEX 400/500/600
inter-var-latin.woff2              --font-sans / --stx-font-sans   body, UI
source-serif-4-var-latin.woff2     --font-display               headings, quotes
source-serif-4-var-italic-latin.woff2                            em accents
ibm-plex-mono-{400,500,600}.woff2  --font-mono                  instrument chrome

/* metric-matched fallbacks ship in globals.css — zero-CLS swap */

vendor v2.3 families — venture themes swap UI/display, keep mono:
signal  Inter + Source Serif 4 + IBM Plex Mono      this site
atlas   Plus Jakarta Sans + Inter body + IBM Plex Mono   geolify
forge   IBM Plex Sans + Inter body + IBM Plex Mono       labs
/* --stx-font-body splits running text from UI font in venture themes */
03 — Components

Instruments, not ornaments.

Controls are pill-shaped, 44px high, hairline-bordered, and honest about state. Each demo runs the component inside both themes so the token contract is visible at a glance.

Buttons

DARK / LIGHT

Badges & status

WORD CARRIES THE CLAIM

Every status badge is the same neutral chrome with the same green live-dot. The word carries the claim, not the color — a Live Product and an Open Co-Venture Slot look identical because only the text may differ.

.stx-badge + .stx-live-dotNEUTRAL CHROME
Live ProductPrivate / limited availabilityOperational ExperimentResearch thesisFuture directionOpen Co-Venture Slot
BrandSystemsMethodStance

Cards & records

RECORD PLATES
CANON — settled fact

Canonical blocks state what is settled — the perpetual question, the position. They read like plaques, not ads.

The future is not something we wait for. It is something we choose to take part in building.
EVIDENCE — indexed readings
EV-01citation rail

Evidence blocks carry citations and readings — an indexed rail, dense body, mono index. Claims attach to these, never to bare assertion.

EV-02the ladder rule

“Running in a real workflow” outranks “we are exploring.” The ladder fixes which sentence is legal.

Inputs

44 / 32PX
.stx-field + .stx-inputTEXT

Label is always visible — never placeholder-only.

.stx-field + .stx-textareaMULTILINE
BINARY CONTROLS.stx-checkbox / .stx-radio / .stx-switch — class on the input

Tables

48PX ROWS · TABULAR NUMS
WorkSurfaceStatusOperating loop
Geolifygeolify.aiLive ProductAudit → Simulate → Verify
Outflowmeetoutflow.comLive ProductUnderstand → Engage → Assess → Advance
COMPONENT RULESTHE CONTRACT
pill geometry    buttons + badges use --stx-radius-full, always
44px floor       editorial controls never shrink below it
hairline edges   1px --stx-border-* — no heavy borders, no shadow cards
live-dot         always action-brand green, even on "closed" statuses
state            hover = --stx-state-hover wash; focus = 2px --stx-focus ring
tokens only      a component that hardcodes a hex fails review
04 — Logo & Imagery

One star, kept on its ground.

The mark is a four-point star — asymmetric on purpose, dawn green, never recolored. Its canonical tile is the green star on the navy plate #022737 — the social avatar. On pale fields it does not stay green: the mark and the lockup go navy.

The mark

LICENSED GROUNDS
Stelixx canonical icon — green star on navy plate
PLATE — #022737canonical avatar tile · social profiles
Stelixx star mark on night
NIGHT — #010A10stelixx-icon-only-green.svg
Stelixx star mark in navy on morning fog
MORNING — #F6F8F4the mark turns navy on pale fields
Stelixx star mark kept on a navy plate over a dawn field
DAWN FIELD — #00E664the mark keeps its navy plate
Stelixx star mark on a venture ground
VENTURE — #062B32--stx-product-geolify-surface
Stelixx star mark on deep green
DEEP GREEN — #006446--stx-product-stelixx-green

The lockup

WORDMARK
STELIXX-LOGO-FULL-ONLY-GREEN.SVGON THE PLATE
Stelixx full lockup — star plus wordmark
STELIXX-LOGO-FULL-DARK.SVGON LIGHT GROUND
Stelixx full lockup in navy on a light ground
GEOLIFY LOCKUPventure wordmark on venture ground
OUTFLOW LOCKUPventure wordmark on venture ground
Asset-name trap — stelixx-icon-white.png and stelixx-lockup-light.png are navy artwork. The filename names the surface it was designed for, not the ink. On a dark field it will vanish; use the green SVG or the canonical navy tile instead.

Downloads

CANONICAL FILES
/ASSETS/BRAND/SVG FIRST — PNG FOR RASTER CONTEXTS

Ship the SVG wherever the pipeline allows it. Raster is for contexts that cannot render vectors — decks, favicons, social cards. The bumper (stelixx-brand-bumper.mp4) is the motion lockup — video surfaces only.

Imagery

GUIDANCE

The visual language

  • Horizon, first-light, star field.Heroes only — the sky lives at the top of the page, then yields to field.
  • Instrument plates and readouts.Data presented as calibrated instruments, never decorative charts.
  • Product surfaces on their own grounds.Geolify on #062b32, Outflow on #13202a — fixed venture surfaces, real UI.

Never

  • Stock-photo clichés.No robot hands, no glowing brains, no purple-gradient “AI”.
  • Mark misuse.No recolors, outlines, drop shadows, or busy-ground placements.
  • Glow as decoration.One bloom per page, anchored at the horizon — never trailing the reader.
05 — Spacing & Layout

Two registers, one scale.

Every space value comes from the same 12-step scale. The choice is the register — editorial for reading surfaces, cockpit for instruments. Mixing registers inside a block is the most common layout defect.

The space scale

12 STEPS · 2→96PX
--stx-space-12px
--stx-space-24px
--stx-space-38px
--stx-space-412px
--stx-space-516px
--stx-space-620px
--stx-space-724px
--stx-space-832px
--stx-space-940px
--stx-space-1048px
--stx-space-1164px
--stx-space-1296px

Radius

7 VALUES
xs
4px
sm
6px
md
8px
lg
10px
xl
14px
2xl
20px
full
9999px

The two registers

PICK ONE PER BLOCK
RegisterRowControlGutterSectionMeasureRadius
Editorialprose, marketing, reading surfaces48px44px24px~96px≤ 72ch14px
Cockpitinstruments, data panels, consoles34px32px16px~40pxn/a10px
LAYOUT RULESSTX-AUR-SHELL + SECTIONS
shell       max-width min(1260px, 100% − 64px) · margin-inline auto
sections    padding-block clamp(64px, 8.4vw, 118px) → clamp(72px, 9.4vw, 132px)
gaps        block gaps 14–24px · section-internal clamp(44→72px)
motion      --stx-dur-fast 120ms / normal 180ms / slow 280ms
            ease-standard cubic-bezier(.2,.7,.3,1) · hover lifts translateY(-2px)
            everything honors prefers-reduced-motion
a11y        skip-link first · focus-visible 2px --stx-focus · targets ≥ 24px (44 preferred)
06 — CSS Snippets

Copy the pattern, not the paint.

The load-bearing rules behind the site's recurring moves — trimmed to the lines that matter. Every snippet references tokens so it keeps working when the theme or token values shift.

NAMESPACESTHREE LAYERS
stx-*      Signal DS v2.3.0 primitives + tokens — vendor file, never edit
stx-aur-*  Aurora composition layer — sky ramp, horizons, plates, heroes
stx-sg-*   this page only — guide scaffolding, never ships to product surfaces

Horizon rule

SIGHT LINE
HZN RULEHORIZONRULE.TSX + AURORA.CSS
<HorizonRule lux={0.4} label={<>HZN·03 — SUN ELEVATION <b>+2.2°</b> · RECORDS</>} />

/* the rule it renders — lead tick + tracked mono label + fading hairline */
.stx-aur-rule-inner::before { width: clamp(30px, 4vw, 64px); height: 1px; background: var(--stx-aur-line); }
.stx-aur-rule-tick          { width: 2px; height: 11px; background: var(--stx-aur-accent);
                          opacity: calc(.35 + var(--lux, 0) * .65); }
.stx-aur-rule-label         { font: 600 11.5px/1 var(--font-mono); letter-spacing: .17em;
                          color: var(--stx-aur-faint); }
.stx-aur-rule-inner::after  { flex: 1; height: 1px;
                          background: linear-gradient(90deg, var(--stx-aur-line) 0%,
                            var(--stx-aur-line) 55%, transparent 100%); }

Kicker + live-dot

INSTRUMENT LABEL
EYEBROWMONO · CAPS · TRACKED
<span class="stx-aur-kicker">01 — COLORS</span>
<span class="stx-aur-kicker"><span class="stx-live-dot" /> STELIXX — VENTURE STUDIO</span>

.stx-aur-kicker      { font: 600 12px/1.4 var(--font-mono); letter-spacing: .2em;
                   text-transform: uppercase; color: var(--stx-action-brand-text); }
.stx-aur-hero-kicker { font: 600 12px/1 var(--font-mono); letter-spacing: .22em; } /* heroes */
.stx-live-dot { width: 6px; height: 6px; border-radius: 50%; display: inline-block;
                background: var(--stx-action-brand); }

The plate

NIGHT-MIXED
CARD / RECORDSTX-AUR-NIGHT @ 46%
.stx-aur-canon, .stx-aur-evidence {
  border: 1px solid var(--stx-aur-line);
  border-radius: 8px;
  background: color-mix(in srgb, var(--stx-aur-night) 46%, transparent);
}
/* night-mixed plate: lifts content off canvas without leaving the sky register */

First-light glow

ONE PER PAGE
HERO BLOOMHORIZON-ANCHORED
/* the first-light bloom — one per page, anchored on the horizon */
.stx-aur-firstlight {
  position: absolute; left: 66%; bottom: 100%; width: 0; height: 0;
}
.stx-aur-fl-bloom { /* layered radial haze rising off the horizon line */
  width: 560px; height: 300px; transform: translateX(-50%);
  background: radial-gradient(50% 68% at 50% 100%,
    rgba(160,255,205,.42) 0%, rgba(0,230,100,.18) 34%,
    rgba(27,184,164,.08) 58%, transparent 78%);
  filter: blur(6px);
}

Status badge

NEUTRAL CHROME
BADGEWORD CARRIES THE CLAIM
<span class="stx-badge"><span class="stx-live-dot" /> Live Product</span>

/* neutral chrome — the word carries the claim, not the color */
.stx-badge { display: inline-flex; align-items: center; gap: var(--stx-space-2);
  min-height: 24px; padding-inline: var(--stx-space-3);
  border-radius: var(--stx-radius-full); border: 1px solid var(--stx-border-default);
  font: 600 var(--stx-size-meta)/1 var(--stx-font-mono);
  letter-spacing: var(--stx-track-wide); text-transform: uppercase;
  color: var(--stx-text-secondary); }

Primary action

PILL · 44PX
BUTTONACTION-BRAND
<a class="stx-button stx-button-primary">Start a conversation</a>
<a class="stx-button stx-button-secondary">Open the evidence</a>

.stx-button-primary { border-radius: var(--stx-radius-full);
  min-height: var(--stx-control-height); padding-inline: var(--stx-space-6);
  background: var(--stx-action-primary); color: var(--stx-action-primary-text); }
/* aurora hover: translateY(-2px) + dawn border + bloom shadow;
   :active presses — translateY(0) scale(.98) */
07 — Containers

Five grounds, licensed uses.

Every surface on the site is one of five archetypes. Choosing the ground is a design decision with rules — the daybreak field appears once per page, and the sky island belongs to heroes only.

FIELD — DEFAULTsurface-canvas + instrument chrome
FIELD

Where the record lives.

Most of the page is field — canvas ground, hairline plates, working text. No glow, no gradient. The content carries it.

PLATE — #022737the brand navy
INSTRUMENT PLATE

The ground the mark was drawn on.

Cards, canon blocks, code fields, and the logo all sit on the plate. Same navy in dark theme; in light it becomes paper — the register is preserved either way.

SKY ISLANDheroes only · one glow budget
FIRST LIGHT

The sky ramp, compressed.

Hero panels may run the five-stop ramp with a single horizon bloom. The glow never follows the reader down the page — one per page, anchored at the horizon.

DAYBREAK — #00E664once per page · the CTA field
DAYBREAK

The one green field.

A full dawn field reserved for the closing call to action. Ink inverts to plate navy; the primary button becomes the plate. If a second green field appears, one of them is wrong.

VENTURE — GEOLIFY#062b32 fixed
GEOLIFY

Live product.

Venture grounds are fixed hex and project-owned. They appear inside venture cards and product contexts — never as a page canvas.

VENTURE — OUTFLOW#13202a fixed
OUTFLOW

Autonomous sales agent.

Same contract, different ground. Venture accents never mix on one surface and never bleed into the studio palette.

Container anatomy

FIXED ORDER

Every container on the site is the same instrument — a chrome head that declares the ground, then a body in fixed order. The demos above already follow it; nothing may reorder, restyle, or skip a slot.

ANATOMYEVERY CONTAINER
box-head   mono caps · ground name + hex — declares the surface, never the content
box-body   kicker → title → lede → actions — fixed order, every container
kicker     mono caps, tracked · optional live-dot when the surface is live
title      serif · may carry one italic em accent — never two
lede       sans · ≤ 56ch · states what the surface is for
actions    primary + secondary pills · never more than two, never zero context
08 — Data Viz

Charts read like instruments.

Data renders in the instrument register: mono labels, tabular numerals, hairline grids, dawn reserved for the leading edge. Telemetry chrome — HZN·NN, EL, OBS LOG — is framing, never data.

A live instrument

FIELDCHART.TSX
STELIXX / FIELD CHARTPLATE 001 — AGENTIC FRONTIER
000°090°180°270°FOV 143° · EPOCH 20262 TRACKED · 1 OPEN10.7769°N 106.7009°ESHARED CORE

The chart palette

8 TOKENS

A qualitative eight-series ramp — distinct hues for distinct series, never a decoration. Status inside a chart still comes from the status tokens; a green series means “series one is green,” never “healthy.”

chart-1--stx-chart-1D #1f759a · L #0e435a

Series 1

chart-2--stx-chart-2D #9c7512 · L #5d4407

Series 2

chart-3--stx-chart-3D #927adc · L #584987

Series 3

chart-4--stx-chart-4D #de8034 · L #8a4e1d

Series 4

chart-5--stx-chart-5D #ff78be · L #a24978

Series 5

chart-6--stx-chart-6D #1fc7e1 · L #108090

Series 6

chart-7--stx-chart-7D #b4c2ff · L #6d77d4

Series 7

chart-8--stx-chart-8D #ffc4e4 · L #df6375

Series 8

Meters

LUX · 0→1
--LUX METERTRACKS EVIDENCE, NOT DECORATION
0.15
0.45
0.75
1.00

Instrument patterns

3 ARCHETYPES
READING · INDEX · OPEN SLOTMONO CHROME
EL +2.2° — a reading line: label, value, unitEV-03 — a numbered index: id + what was observedSLOT-04 · · · · — an open slot: dashed, honest about projection
VIZ RULESINSTRUMENT REGISTER
color      --stx-chart-1..8 series palette · status tokens for status — never mix
labels     IBM Plex Mono 9–12px, caps, tracked · values use tabular-nums
grid       1px --stx-aur-line hairlines · no heavy axes, no boxed legends
empty      an instrument with no reading shows the empty state honestly
open slots dashed outlines — projected states must look projected
chrome     HZN·NN / EL ±x.x° / OBS LOG frame the reading; they never become it
09 — Brand Strategy

What Stelixx is for.

The strategy in one pass: what the studio is, what it refuses to claim, and the method every venture moves through. Everything public hangs off these lines.

What becomes possible when machine intelligence
is the starting material?

Position

Stelixx is a venture studio that turns emerging technologies into enduring products and companies through thesis-driven building and real-world testing.

Stelixx turns emerging possibilities into products, ventures and systems that can endure. The frontier is Agentic AI & Autonomous Systems — pursued through thesis-driven building and real-world testing.

Belief & boundary

The future is not something we wait for. It is something we choose to take part in building.

At Stelixx, we choose to become builders of the future. The boundary: Automate execution, not responsibility.

What compounds

SHARED GRAVITY · INDEPENDENT ORBITS

Shared gravity. Independent orbits. Compounding intelligence. The studio is not a portfolio of unrelated bets — five layers compound across every venture.

Compounding layers — what each build leaves behind
Ventures & ProductsL01

Each venture is a live, rigorous test of a thesis, not an isolated feature set.

Data SystemsL02

Structured learning turns repeated product iterations into reusable operating context.

Infrastructure & PrimitivesL03

Shared foundations lower the cost and friction of deploying the next serious experiment.

Distribution & ChannelsL04

Enduring products create verified paths to users, strategic partners, and markets.

Operational MemoryL05

Evidence and architectural decisions become institutional memory that improves studio judgement.

The method

5 STAGES
01Sensing

Signal

Recognize the shift

Recognizing an emerging technical, behavioral, or architectural shift before it becomes obvious.

02Reasoning

Thesis

Form the conviction

Formulating a grounded belief about what has changed, what possibility has opened, and what valuable system is still missing.

03Engineering

Build

Make it real

Turning premises into prototypes and real workflows. Code, interfaces, and agentic infrastructure meet reality.

04Verification

Evidence

Verify in practice

Testing against real usage, real workflows, and endurance. Moving beyond presentation into verified operational proof.

05Compounding

Orbit

Sustain independence

Ventures find their own sustainable orbit—as independent companies, studio products, or compounding shared capabilities.

The evidence ladder

6 RUNGS — LANGUAGE TRACKS EVIDENCE

Every claim on the site sits on a rung. Status words are literal — a thing is a Live Product only when it is deployed and used, and nothing moves up the ladder on ambition alone.

TierWhat we are permitted to sayCanonical definition
PossibilityWe are exploring…An early hypothesis or technological opening under disciplined observation.
ExperimentWe are testing…A prototype or targeted test evaluating a specific core assumption.
Operational SystemRunning in a real workflow…A system actively running daily within an operational context (e.g. Outflow for Geolify).
Live ProductDeployed and used…A product deployed in the market with active real-world users (e.g. Geolify).
Commercial ValidationCommercial value exchanged…Demonstrated product-market exchange and verifiable economic validation.
Enduring VentureDemonstrated endurance…A venture exhibiting sustained autonomous growth, resilience, and operational independence.

Builder principles

5 PRINCIPLES
01
Think DeeplyDepth before declaration.

Stay with hard questions long enough to uncover the assumptions behind what seems obvious. Distinguish true structural change from surface-level novelty.In practice — Before major commitments, write clearly what is believed, the assumptions relied on, and what evidence would change the view.

02
Build HonestlyMake the work as real as the ambition.

Turn convictions into systems that can encounter reality. Do not use presentations or hidden manual interventions to disguise product gaps.In practice — In every milestone, state clearly what is operating autonomously, what is human-assisted, and what remains to be built.

03
Stay Accountable to RealityConviction begins the journey. Evidence decides what endures.

Have the conviction to begin into the unknown, but the honesty to adapt when real evidence arrives. Never narrate above the evidence line.In practice — When new evidence appears, update the thesis and confidence levels—even when evidence weakens the initial assumption.

04
Own What You BuildA responsibility proven through the work.

Being a builder of the future is not a self-proclaimed title. It is a responsibility for the end outcome, the human impact, and the consequences.In practice — Take full ownership of the problem, articulate the intended outcome, and resolve ambiguity proactively.

05
Leave Greater Capability BehindStrengthen what comes next.

Every build must leave the studio stronger. Share insights, capture operational reasoning, and build reusable primitives so the next venture starts further ahead.In practice — Every project leaves at least one reusable artifact: a decision record, an infrastructure primitive, or a clear lesson on what not to repeat.

10 — Copy, Voice & Tone

Language tracks the evidence.

Stelixx writes like an institution that keeps records: grounded futurism, direct sentences, statuses used literally. The guide you are reading follows every rule below — including the budgets.

Descriptors

3 LENGTHS
Long — about, footer, agents

Stelixx is a venture studio that turns emerging technologies into enduring products and companies through thesis-driven building and real-world testing.

Medium — section ledes

Stelixx turns emerging possibilities into products, ventures and systems that can endure.

Short — tagline, OG, covers

See the first light. Build what endures.

The budgets

HARD LIMITS
<1 / 80wEM-DASHES PER ARTICLE — THEY READ AS MACHINE TELLS
≤ 2NEGATION-CORRECTIONS PER ARTICLE (“NOT X — Y”)
× 1“HONEST” PER ARTICLE — CLAIM IT ONCE, THEN PROVE IT
1 homeEACH SLOGAN HAS ONE CANONICAL SURFACE — NO SPRAYING

Do / don't

THE SPLIT

Write it like this

  • “Geolify is a live product — deployed and used.”Status word matches the rung it earned.
  • “Outflow’s outbound agent is available for deployment; inbound is in development.”Present tense, bounded claim, names the split.
  • “The instrument shows an empty state until there is a reading.”Absence reported as absence.
  • “Shared gravity. Independent orbits.”Poetry is allowed — in controlled doses, where it earns its place.

Never like this

  • “Our industry-leading platform revolutionizes…”Hype, superlatives, and borrowed adjectives are out.
  • “10x faster. Loved by thousands.”No invented metrics, no unverified adoption claims — ever.
  • “We leverage robust AI to synergize…”Leverage, robust, seamless, comprehensive — slop vocabulary.
  • “Soon to be a live product.”Never upgrade a status on ambition. “Future direction” is a real status — use it.

Tone by channel

SAME VOICE, SHIFTED REGISTER
ChannelRegisterSounds like
Hero / titleserif display · poetry in controlled doses“See the first light. Build what endures.”
Lede / bodyInter · direct sentences · ≤ 56ch“Stelixx is a venture studio that turns emerging technologies into enduring products and companies through thesis-driven building and real-world testing.”
Status / evidenceclosed vocabulary · literal, never upgraded“Live Product” · “Private / limited availability”
Instrument chromePlex Mono caps · readings, not slogans“HZN·11 — SUN ELEVATION +17.0°”
CTAverb + object · an invitation, not a command“Start a conversation” · “Explore our works”

Status vocabulary

CLOSED SET
EXACTLY THESE WORDSCLAIMS POLICY
Live ProductPrivate / limited availabilityOperational ExperimentResearch thesisFuture directionOpen Co-Venture Slot

Two vocabularies coexist deliberately: public statuses (the five above + open slots) and the evidence ladder (Possibility → Enduring Venture). Map between them; never invent a third set.

COPY RULESTHE DESK'S ORDERS
claim law    every claim carries a status · no status, no publish
evidence     language stays at or below the rung the work has reached
registers    serif for belief · sans for work · mono for readings
budgets      em-dash <1/80w · negation-correction ≤2 · "honest" ×1
never        hype · invented metrics · "in formation" · upgraded statuses
boundary     automate execution, not responsibility — write it that way
machine      AI-generated copy must not read like it — no tells, no slop
11 — Hold the standard

One sky.
Every surface.

If a page, deck, or instrument shipped under this name follows the tokens, the budgets, and the evidence ladder — it is Stelixx. If it needs an exception, the exception is the bug.

STELIXX — BRAND SYSTEM · MACHINE READOUT

I am a

style-guide.md

The same contract, flattened for agents. Diff-safe, copyable, and honest about what is token versus rule. Nothing here outranks the claims policy.

STELIXX-STYLE-GUIDE.MDAGENT-READABLE · V2.3.0
name: stelixx-brand
description: Apply the Stelixx brand system to any output — HTML/CSS components,
  copy, data visualizations, decks, or documents. Use whenever the task requires
  on-brand visual design, writing in Stelixx voice, or producing content that
  represents Stelixx.
keywords: stelixx brand, style guide, stx-*, stx-aur-*, observatory register,
  first light, venture studio, data viz, components, copy

# STELIXX BRAND SYSTEM — machine-readable field guide
# stelixx.com/style-guide · DS v2.3.0 Signal + stx-aur-* composition layer
# namespaces: stx-* primitives · stx-aur-* composition · stx-sg-* guide-scoped
# English only · dark-first, signal-light parity required

BRAND
  Stelixx — venture studio. "See the first light. Build what endures."
  First frontier: agentic AI & autonomous systems.
  Register: observatory. Pages are observation records; sections are sight
  lines (HZN·NN horizon rules); content units are instruments and records.

COLOR  (signal-dark / signal-light)
  sky ramp     #010d14 #011a27 #022e42 #065666 #0a6e57   light: fbfcf9..cde3c2
  night/earth  #010a10 / #010f16                       light: e8ebe4 / e3e7dc
  dawn         #00e664  (as text in light: #067044)
  dawn-soft    #7df2b0  teal #1bb8a4  em #8ef0c0
  ink          #f6faf9 / #cbd5e1 / #a3b1c2   light: 171716 / 5f5e5a / 797873
  surfaces     deep 010d14 · canvas 011a27 · default 022737 (brand plate)
               raised 033347 · overlay 054057
  borders      rgba(150,205,195, .09 / .16 / .30)
  status       ok 4ade80 · warn fbbf24 · danger fca5a5 · info 93c5fd
  venture      geolify 062b32·041f27   outflow 13202a·e9e5dc  (fixed hex,
               --stx-product-*) · stelixx deep green 006446 = licensed mark ground
  RULES        dawn = evidence + action, never decoration · one glow budget
               · one green field per page (the CTA) · plates sit on #022737

TYPE
  display  'Source Serif 4' var, 'Source Serif Pro' fallback — titles,
           em accents (italic), pull quotes
           /fonts/source-serif-4-var[-italic]-latin.woff2
  ui       Inter var /fonts/inter-var-latin.woff2 — body, buttons, labels, nav
           (--stx-font-sans; --stx-font-body falls back to it on this site)
  mono     IBM Plex Mono 400/500/600 /fonts/ibm-plex-mono-*-latin.woff2 —
           kickers, telemetry, statuses, ids; caps +.08–.22em
  families vendor v2.3 per-family stacks — venture themes swap UI/display
           and set --stx-font-body to Inter; mono is shared:
           atlas → Plus Jakarta Sans · forge → IBM Plex Sans
  scale    12 14 16 18 20 24 30 36 · display 48/60/72
           page title  clamp(3.4rem,8.6vw,7.9rem) · −.024em · lh .98 · w500
           hero title  clamp(2.75rem,6.1vw,5.4rem) · −.024em
           article     clamp(1.95rem,4.2vw,3.8rem) · −.02em · lh 1.04
           section     clamp(2.35rem,4.6vw,4.4rem) · −.045em · lh 1.0
           body 16–18px lh 1.6–1.7 · measure 72ch
  rules    headings serif via main h1–h3 · mono labels run 9–12px tracked caps
           · mono = chrome, never prose

SPACING / LAYOUT
  space    2 4 8 12 16 20 24 32 40 48 64 96   (--stx-space-1..12)
  radius   4 6 8 10 14 20 · full (buttons/badges always full)
  editorial  row 48 · control 44 · gutter 24 · section ~96 · measure 72ch
  cockpit    row 34 · control 32 · gutter 16 · section ~40
  shell    min(1260px, 100% − 64px) · section pad clamp(64→118 / 72→132)

MOTION
  durations  --stx-dur-fast 120 · normal 180 · slow 280ms
  eases      standard cubic-bezier(.2,.7,.3,1) · entrance cubic-bezier(.16,1,.3,1)
             · exit cubic-bezier(.4,0,1,1)
  patterns   stx-aur-rise (translateY + opacity) · stx-aur-fade · live-dot pulse
  rules      entrances only · title rows stagger ~.14s · no looping motion
             except live-dot · prefers-reduced-motion = full parity, no drift

COMPONENTS
  button   pill · control-height (44 ed / 32 cp) · primary = action-primary;
           hover lifts -2px + dawn bloom · press = scale(.98)
  badge    neutral chrome + live-dot; dot is green for EVERY status —
           the word carries the claim, not the color
  field    label visible · control-height · radius-md · hairline border
  table    mono caps header · 48px rows · hover = state-hover
           tabular-nums only on .stx-table__num cells
  plates   canon / evidence / highlight / ladder on stx-aur-night mix
  anatomy  container contract: box-head → kicker → title → lede → actions —
           fixed order, no skipped steps

LOGO
  mark     four-point star, asymmetric, #00E664 on #022737 — canonical avatar
           tile (stelixx-icon-canonical / stelixx-mark.svg)
  ground   native field #022737 · deep green #006446 · night / venture grounds
  light    on pale fields the mark and lockup go navy — icon-dark.svg /
           logo-full-dark.svg · PNG forms: icon-white.png / lockup-light.png
  trap     filenames name the surface, not the ink — *-white/-light are navy art
  never    recolor, outline, shadow, busy grounds, unlicensed lockups

DATA VIZ
  tokens   --stx-chart-1..8 qualitative series palette · status tokens carry
           status · mono 9–12px labels · tabular-nums · hairline stx-aur-line
           grid · open slots dashed
  archetypes  reading (line) · index (bars) · open-slot (dashed frame)
  chrome   HZN·NN / EL ±x.x° / OBS LOG are instrument chrome, never data

ACCESS
  focus    2px solid --stx-focus + 2px offset — per-theme, ≥3:1 on every surface
  skip     skip-link to main content · decorative chrome is aria-hidden

VOICE
  grounded futurism · institutional · language tracks evidence
  statuses literal: Live Product / Operational Experiment / Research thesis /
    Private / limited availability / Future direction (+ Open Co-Venture Slot)
  budgets  em-dash <1/80 words · negation-correction ≤2/article · "honest" ×1
  never    invented metrics · upgraded statuses · hype · "in formation"
  boundary automate execution, not responsibility

APPLY
  html/css   tokens + stx-aur-* composition · dark-first, light parity required
  copy       voice budgets + literal statuses · CLAIMS_POLICY outranks this file
  data viz   chart palette + mono chrome · open slots dashed
  decks/doc  plate #022737 or paper grounds · serif display · mono labels ·
             dawn marks evidence + actions only

FILES
  tokens   src/styles/vendor/stelixx-v2.3.0.css  (generated — never edit)
  compose  src/styles/site-core.css + src/styles/aurora.css
  guide    src/app/style-guide/page.tsx + src/styles/style-guide.css
  claims   docs/00-strategy/CLAIMS_POLICY.md
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